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specializes in providing targeted mortgage prospects
through telemarketing campaigns.
Key Leads manages telemarketing
programs per campaign, monthly, or annually so
your sales team can receive additional qualified
prospects to contact as well as better focus on
originating and closing mortgage loans. Our specialists
can generate targeted lists of homeowners or renters
then contact these homeowners or renters on your
behalf. Key Leads can generate mini-applications,
schedule appointments, and provide live transfers.
Key Leads man-ages telemarketing campaigns by
helping you:
We
use a marketing list targeting homeowners likely
to have conventional, sub-prime, or government
loans from several database files. The database
files enable you to select different criteria
to target homeowners as well as output different
information for you to use in your marketing campaign.
You can target by states, counties, or zip codes.
Similar campaigns can be conducted for potential
first time homebuyers.
We work
with you as a team to develop a script appropriate
for those products and services you want to convey
to homeowners or renters. We also have proprietary
scripts that assist in guiding our call agents
and associates to communicate more effectively
and efficiently with homeowners.
Call agents and associates are trained to contact
and inform homeowners or renters of the products
and services your Company offers. Managers and
other professionals monitor the efforts and review
the activity daily. We can also execute for large
marketing programs live transfer and inbound campaigns
– feel free to call for more information.
Call agents and associates also schedule the
best dates and times in which your mortgage professionals
are likely to reach the homeowners or renters
by telephone or to meet the homeowners or renters
at their residences. These homeowners and renters
have been informed of your team’s ability
to assist in refinancing, consolidating debt,
cash-out, or in other areas.
Mini-applications contain about 50 different fields
of information. The major fields cover areas such
as contact information, first mortgage, second
mortgage, employment, debt, credit, and other
information. Homeowners or renters provide the
information they are comfortable disclosing to
the call agents and associates.
Our marketing professionals assist you in selecting
the campaign criteria as well as tracking and
analyzing the results of your telemarketing campaigns.
You can use the analysis to determine the success
of the campaigns as well as determine any fine-tuning
that could be implemented to strengthen your next
campaign. |
