Internet leads
KEY LEADS specializes in providing targeted mortgage prospects through Internet campaigns.

Key Leads manages Internet programs per campaign, monthly, or annually so your sales team can receive additional qualified prospects to contact as well as better focus on originating and closing mortgage loans. Our specialists allow you to access your accounts online or receive emails of a targeted list of homeowners or renters who completed information online and requested a mortgage professional to contact them. Key Leads manages Inter-net campaigns by helping you:

MANAGE YOUR INTERNET CAMPAIGNS: We can manage your entire campaign from generating, obtaining, processing and delivering Internet leads to your email or enabling you to log into our system to manage your account. Choose to have leads emailed to you, cherry pick from the database, or receive real time leads. These leads will be provided exclusively to up to 4 mortgage professionals. Customize your program by loan purpose, credit rating, residence type, loan amount desired, LTV, and other filters.

TARGET BY PURPOSES: You can target Internet leads completed by homeowner and renters. Homeowners and renters select purposes that include home equity line, refinance, cash-out, debt consolidation, purchase, and other types of purposes.

SELECT CREDIT RATINGS: You can target Internet leads by self-rated credit of poor, fair, good and excellent. Homeowners and renters select the type of credit rating they perceive themselves to have.

CHOOSE RESIDENCE TYPES: You can select to receive Internet leads based on whether homeowners reside in or renters are interested in purchasing single-family homes, condos, townhouses, multi-family, or mobile homes. Homeowners and renters select the product type.

PICK THE LOAN AMOUNTS DESIRED: You can target Internet leads based on the loan amount desired by homeowners and renters. Homeowners and renters select the loan amounts desired, which include the mortgage balances and any potential debt consolidation or cash out.

TARGET LOAN TO VALUES: You can target Internet leads based on calculated loan to values. Homeowners and renters select the current mortgage balances and home-values.

TRACK RESULTS: Our marketing professionals assist you in selecting campaign criteria as well as tracking and analyzing the results of your direct mail campaign. You can use the analysis to determine the success of the campaign as well as determine any fine-tuning that could be implemented to strengthen your next campaign.

BUY LEADS ONLINE!
You can now buy leads online at our

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Conduct Internet mortgage marketing campaigns using Internet Search and Media Buys. No third party affiliates, incentive marketing, co-registration, and email publishers. No buying from and selling to lead brokers, aggregators, and exchanges. Launch automated real time, batched or cherry pick.

Ranked by Nielsen Online as one of the top 25 for sponsored linked impressions across all industries for many months in 2006 and 2007. Ranked by others as one of the top ten in the mortgage industry for Internet advertising dollars spent, impressions delivered, and pay per click for the top 50 most relevant keywords.
Manage, track, analyze, and optimize campaigns online using the lead management system. Add notes, schedule reminders, distribute prospects or clients automatically or manually, customize features, view reports, and conduct other activities.
Order a program and obtain access online to a collection of best practices in Key Leads University. Use this resource to help improve contact ratios, acquire customers more effectively, use technology better, optimize marketing initiatives, and strengthen other efforts.
Order your first real time campaign for 100 prospects and receive an additional 10 complimentary prospects at the end of the campaign or 1 month access to the lead management system. Ask about the cherry-picking special

© Key Leads 2006