KEY LEADS specializes in providing media buying on the Internet to help our clients target consumers and businesses as well as assist in branding your company and its products and services.

Key Leads manages Internet media buying programs per campaign, monthly, or annually. Your sales team can receive additional qualified prospects to contact, your Internet team can better focus on their current activities, and your Company can receive branding. Our system allows you to access your accounts online or receive emails of prospects requesting your mortgage professionals to contact them. Moreover, your team can track results online. Key Leads manages media buying campaigns by helping you:

CREATE AND MANAGE YOUR DATABASE AND WEBSITE: We can manage your entire campaign by creating and managing a system that provides you with your own landing pages, websites, and fully automated delivery and management systems. We can build cost effective and customized sites. Our specialists can enhance the user experience with Flash, CGI, HTML and other languages. The database management system provides real-time reporting, permission based access and industry specific tools.

COST PER CLICK CAMPAIGN: Pay only for the visitors on your website. You can select a CPC campaign that will encompass paid inclusion, network banner placement, text links, and contextual targeted ads. Targets in these campaigns include age, demographic information, and geographic location. Our seasoned media buyers and long standing industry relationships help us achieve pricing that may be more favorable then what your team can obtain. In addition, we strive to place your offers in areas that can better target your specific needs and trend towards higher conversions.

SEARCH ENGINE OPTIMIZATION: Find your companies brand at a rank in the top search engines that can deliver consumers to a fully self automated website. Our team takes a traditional approach building website pages rich in content related to targeted keywords. After establishing a solid foundation for content, we link the pages to other top ranked partners enhancing the ability of your company’s website to rank in the top 10. We work with Google, Yahoo, MSN, AOL, Ask Jeeves, and 75,000 other mid to low traffic search engines to help strengthen your placement. We update this process monthly staying in tune with competitive algorithms and using advanced web optimization tools.

VOLUME INVENTORY: We can place your offers with publishers and other strategic sources with which we have developed favorable inventory pricing that we can share with you. Many of our publishers and strategic sources are listed in the top 500 of media metrics and include major portals. We have access to over 250 million Internet users in the United States. With such a broad reach, we use industry optimization tools to work towards maximizing your ROI and increasing lead quality. Moreover, cost per thousand pricing provides more opportunities to lower the overall cost of your leads.